Industry: Art Dealing
Color Culture Services:
Web Design and Development
The Maxwell Davidson Gallery was founded in 1968 and has been a member of the Art Dealer's Association of America since 1975. The Gallery emphasizes 20th Century Modern and Contemporary paintings, drawings and sculpture with a concentration in Kinetic sculpture. In addition to representing Artists on an exclusive basis, the Gallery also carries the work of major 20th Century masters such as Matisse, Leger, Calder, Wesselmann, Niki De Saint Phalle, Matta, Francis, and Hockney.
The Gallery's primary focus was to highlight the exclusive Artist group they represent. We designed a rotating home page experience that showcases each artist and displays one of their pieces in a dynamic full screen view to the each user's browser. The exhibits were designed in a film strip to show the range of depth that each exhibit offers. The black and white contrast on the page allows the work to sit on a pedestal so that each piece is not drowned out by an over designed web experience.